Check out all our past newsletters for information on website updates, health discounts, podcasts, and more!
Good Dog is on a mission to educate the public, support dog breeders, and promote canine health so we can give our dogs the world they deserve.
Good Dog is on a mission to educate the public, support dog breeders, and promote canine health so we can give our dogs the world they deserve.
Good Dog is on a mission to educate the public, support dog breeders, and promote canine health so we can give our dogs the world they deserve.

June 26th, 2026
Learn about an inbox update that helps you keep conversations with interested buyers moving.

June 19th, 2026
This week we’re sharing tips on how to keep conversations with interested buyers moving this summer.

June 12th, 2026
This week is all about giving you more tools to support your program.

June 5th, 2026
This week we're sharing more about a feature that helps buyers come to conversations with you better prepared.

May 29th, 2026
Puppy guidance, right when buyers need it.

May 22nd, 2026
We're introducing a new Applicants tab in the breeder app that gives you the full picture of every litter at your fingertips.

May 15th, 2026
Get a head start on summer placements.

May 8th, 2026
With Mother's Day around the corner, we're celebrating your dams with a photo contest.

May 1st, 2026
Don’t miss this month's video Q&A with Good Dog's Staff Veterinarian, Dr. Nonnenmacher.

April 24th, 2026
Set clear deposit and payment terms upfront.

April 17th, 2026
This week we're sharing a new update to help keep your conversations with buyers moving.

April 10th, 2026
Learn how referral links ensure the buyers you bring to Good Dog are automatically categorized as referrals.

April 3rd, 2026
We're excited to introduce a brand new monthly Q&A column.

March 27th, 2026
Learn how we help buyers understand your matching process before they ever reach out.

March 20th, 2026
Your calls now display “Call via Good Dog” — so buyers know it's you and feel confident picking up.

March 13th, 2026
This week, we're sharing tools to help you connect with serious buyers.

March 6th, 2026
Call buyers directly from your message thread

February 27th, 2026
New app updates for easier litter management

February 20th, 2026
Set expectations around your matching process

February 13th, 2026
Earlier this week, we launched a new way to send and manage contracts inside your to-do list.

February 6th, 2026
Your application: Get the upfront answers you need.

January 30th, 2026
Discover how posting Updates can help keep families connected throughout their journey.

January 23rd, 2026
Looking to kick off 2026 by expanding your program’s reach?

January 16th, 2026
We're thrilled to introduce you to Good Dog's new Staff Veterinarian, Dr. Felicia Nonnenmacher, DVM!

January 9th, 2026
We're so excited to kick off another year, working to support you and your program.

December 12th, 2025
Our Breeder Appreciation Holiday Party is just days away.

December 5th, 2025
The holiday season is here, and we're helping you get ready!

November 28th, 2025
A note of gratitude to our community 🦃

November 21st, 2025
We released two new features that improve how you connect with buyers and make matches.

November 14th, 2025
Did you know you can easily edit your litter details at any time?

November 7th, 2025
This week, learn how we're helping educate potential families once they've reached out.

October 31st, 2025
Happy Halloween!

October 24th, 2025
We're celebrating the incredible impact of our 5th Annual Health Symposium.

October 17th, 2025
New Details Tab: All your buyer info in one place.

October 10th, 2025
Catch up on the latest session of our Health Symposium.

October 3rd, 2025
Our 5th Annual Health Symposium is in full swing!

September 26th, 2025
We've been hard at work making it easier for buyers to discover your upcoming litters.

September 19th, 2025
We're thrilled to announce Good Dog's 5th Annual Health Symposium is coming this October.

September 12th, 2025
With sales tax simplified and incoming improvements to the to-do list, here’s what’s new and how it all works.

September 5th, 2025
We've given our search results a fresh new look that puts your program's story front and center.

August 29th, 2025
Accept payments in person with the Good Dog app.

August 22nd, 2025
Your puppy listings now showcase your program’s pedigree.

August 15th, 2025
Keep reading for a roundup of all that's new this week at Good Dog, including search alerts to keep your program top of mind with buyers.

August 8th, 2025
Use your listing data to connect with more quality homes.

August 1st, 2025
Improved, breeder-focused search results: Now available on all devices!

July 25th, 2025
Simplify contract signing with E-Contracts on Good Dog.

July 18th, 2025
This week’s newsletter includes a behind-the-scenes look at how we bring you quality buyer connections.

July 11th, 2025
Ever wondered what those confusing dog food labels actually mean?

July 4th, 2025
July 4th celebrations are the perfect opportunity to create engaging Updates.

June 27th, 2025
We're excited to share some big updates that are making it easier than ever for you to connect with quality buyers.

June 20th, 2025
This week's newsletter features a sneak peek of an exciting new feature coming soon to your mobile app!

June 13th, 2025
Keep reading to learn how Verified Owner Stories can help connect you with more quality homes.

June 6th, 2025
Your personalized Insights Dashboard identifies exactly what to focus on to attract more qualified buyers to your program.

May 30th, 2025
Your spring recap: Everything we built for breeders

May 23rd, 2025
More quality connections: The impact of breeder-focused search results.

May 16th, 2025
We’re ending our week on a high note with the launch of our new social media feed.

May 9th, 2025
Keep reading to learn about an exciting new feature coming to the buyer mobile app.

May 2nd, 2025
This week, we're highlighting a Good Dog Breeder whose standout program shows how to attract more applicants.

April 25th, 2025
We're excited to share resources to help you explain payment plans to potential buyers.

April 18th, 2025
Payment plans are here: Klarna is now a payment option for all breeders.

April 11th, 2025
Plus, don't miss our upcoming webinar with Dr. Julie Cecere.

April 4th, 2025
As we get ready to welcome spring litters, this week’s newsletter is filled with quick tips to help you connect with more quality buyers.

March 28th, 2025
We have lots of exciting news to share this week, including an exclusive, new series on canine genetics.

March 21st, 2025
Spring is almost here, which means now is the perfect time to refresh your Good Dog profile with Verified Owner Stories.

March 14th, 2025
Adding videos to your puppy listings is an essential way to bring your listings to life and attract quality buyers to your program!

March 7th, 2025
Meetup Areas is a new feature to help your program appear in more local search results and reach more quality buyers from nearby cities and towns where you’re willing to meet.

February 28th, 2025
Plus, don't miss our upcoming webinar with Dr. Carla Barstow on handling reproductive emergencies.

February 21st, 2025
Make the most of Good Dog Updates: Keep buyers in the loop.

February 14th, 2025
Take our quick breeder survey to help shape new profile features.

February 7th, 2025
Plus, new improvements to showcase your health testing.

January 31st, 2025
Building strong, lasting relationships between breeders and buyers is at the heart of what we do at Good Dog.

January 24th, 2025
Plus, use your Insights Dashboard as a tool to connect with more buyers.

January 17th, 2025
We've got some great updates to share with you this week including a behind-the-scenes look at how we bring you quality buyer connections.

January 10th, 2025
As we step into 2025 together, we’re filled with excitement about all that we'll accomplish as a community in the year ahead.

December 13th, 2024
Relive the festive highlights from our celebration and discover how to make the most of holiday puppy searches.

December 6th, 2024
Plus, learn how a simple profile photo can help you connect with more committed buyers during this peak puppy-searching season.

November 29th, 2024
Check out this week’s newsletter to learn more about the exciting upcoming celebrations and educational opportunities.

November 22nd, 2024
We're building on the excitement of last week's Updates launch with new profile improvements.

November 15th, 2024
Introducing Updates, our new social feed for sharing your program's everyday moments.

November 8th, 2024
Watch our recent webinar recording.

November 1st, 2024
Let's recap some of our October highlights!

October 25th, 2024
We’re ending the month on a high note!

October 18th, 2024
Watch session three of our Health Symposium.

October 11th, 2024
Your first look at Good Dog Updates: A social sharing tool for your program.

October 4th, 2024
What better way to start the new month than with the first session of our 4th Annual Health Symposium?

September 27th, 2024
Learn more below about our best-in-class safety measures and new improvements to bring you quality buyers.

September 20th, 2024
We're thrilled to announce upcoming enhancements to your breeder profile, designed to showcase what makes your program special.

September 13th, 2024
We have some exciting updates to share, including an exclusive Snuggle Puppy discount and details about our upcoming Health Symposium.

September 6th, 2024
Mark your calendars for October's Health Symposium!

August 30th, 2024
At Good Dog, we're committed to bringing you serious buyers who are ready to welcome a new puppy into their lives.

August 23rd, 2024
We're excited to share that referral links are now available in your dashboard!

August 16th, 2024
Earlier this week, our co-founders, Josh & Lauren, shared an update about a carefully considered change to our pricing structure.

August 9th, 2024
During this week’s Facebook Live, we’re previewing some upcoming improvements to your breeder profiles.

August 2nd, 2024
Watch the recording of our latest webinar.

July 26th, 2024
As we get ready for August, we’re sharing a roundup of all the exciting product launches & updates from July.

July 19th, 2024
Use your Insights Dashboard as a tool to connect with more buyers.

July 12th, 2024
We've improved the algorithm that determines how individual breeding programs fall within our search results pages.

July 5th, 2024
Now, when you visit the “Listings” section of your dashboard and select “Add,” you’ll see the option to list an adult dog.

June 28th, 2024
We’re helping ensure that buyers are spending time thoughtfully reading through your puppy listings.

June 21st, 2024
Buyers will now be asked to complete your application when they reach out to you.

June 14th, 2024
Good Dog Breeders can now enjoy 20% off their next 12-count order of Snuggle Puppies.

June 7th, 2024
We released a new feature that allows Good Dog buyers to filter their puppy search results by parent-dog health testing level.

May 31st, 2024
We’re kicking off this series with an article all about the proper etiquette for working with responsible dog breeders.

May 24th, 2024
We’re proud to offer Breeding Dog Badges as a way to recognize the unique health testing contributions from breeders.

May 17th, 2024
We know your waitlist can be a critical tool in planning ahead for your program, which is why we just improved it.

May 10th, 2024
Join our Facebook group to share photos of your dogs in our latest contest.

May 3rd, 2024
This week's episode of The Good Dog Pod explores first-aid care for canines.

April 26th, 2024
We’re teaming up with Purina for an evening of virtual festivities and giveaways on Wednesday, May 22nd at 7:30pm ET on Facebook Live.

April 19th, 2024
Personalizing your puppy descriptions can be that extra touch that brings your listings to life, and helps potential buyers connect with your pups.

April 12th, 2024
We’ve made it easy for you to securely accept in-person payments on puppy pickup day by using the Good Breeder mobile app!

April 5th, 2024
This week we released an exciting update to improve the way you list a litter on Good Dog.

March 29th, 2024
We’re excited to announce that we’re offering a brand-new Good Breeder discount with Snuggle Puppy!

March 22nd, 2024
RSVP to this week's webinar: Toxicity Watch Outs During Pregnancy.

March 15th, 2024
Learn about our next steps as we conclude our messaging experiment.

March 8th, 2024
Join our giveaway with BrilliantPad.

March 1st, 2024
Upcoming work to improve how buyers connect with you.

February 23rd, 2024
Use our improved listings to show off your pups!

February 16th, 2024
With our latest update, you can send buyers a request to leave a Verified Owner Story.

February 9th, 2024
Share your Valentine’s Day dog photos in our private Good Breeder Facebook group.

February 2nd, 2024
This week we released improvements to the Good Breeder mobile app

January 26th, 2024
Our team spent time reimagining the way your puppy listings are presented to buyers.

January 19th, 2024
Learn about how canine health research is conducted.

January 12th, 2024
Plus, learn how to take advantage of our insurance discount.

January 5th, 2024
We achieved so much together as a community in 2023, and we couldn’t have done it without you!

December 15th, 2023
Adding accurate puppy pricing information, and indicating if you require a deposit, helps to set important expectations.

December 8th, 2023
You asked, and we listened…the update you’ve been waiting for is finally here!

December 1st, 2023
When a buyer searches on Good Dog, they'll see individual available puppies listed first — so be sure to take great photos of each pup!

November 24th, 2023
Check out the exclusive Black Friday discounts from our partners.

November 17th, 2023
Our partners at Wisdom Panel have increased the discount amount for Good Breeders.

November 10th, 2023
Learn the best practices on placing your pups over the holidays.

November 3rd, 2023
This week we launched an exclusive pet insurance offer for Good Dog buyers.

October 27th, 2023
In addition to the Puppy Training Program, we’re starting to work on providing your buyers with more resources to get ready for and take care of their new puppy.

October 20th, 2023
Receive health testing designations for your puppies.

October 13th, 2023
Did you know that Good Dog sends email and SMS reminders to buyers to remind them to respond to you?

October 6th, 2023
Tune in to this week’s episode of the Good Dog Pod to learn all about what to consider when selecting breeding stock for your program.

September 29th, 2023
We’re always working to improve your Good Dog experience, and bring you top-notch Good Dog buyers.

September 22nd, 2023
Now, when Good Dog buyers use the mobile app, they can “heart” an available puppy as they search!

September 15th, 2023
We’re excited to announce the launch of Good Dog Academy!

September 8th, 2023
Join Good Dog and Purina Thursday, September 21st at 1pm ET for a joint Facebook Live event.

September 1st, 2023
Including lots of photos of every pup in your litter can have a big impact on how your program stands out to potential buyers!

August 25th, 2023
We’re thrilled to share that based on your feedback, we’ve updated the program criteria to be more accommodating to breeders with infrequent litters.

August 18th, 2023
When you list a pup on Good Dog and give them a unique name to get 2x more interest from buyers.

August 11th, 2023
Good Dog is here to keep your program safe.

August 4th, 2023
When you accept a payment on Good Dog, we guarantee you'll receive that money no matter what.

July 28th, 2023
This week on the podcast, Nicole and Adam deep dive into non-refundable deposits.

July 21st, 2023
Now it’ll be even easier for buyers to reference important details (like pricing) as you get to know one another, so that no info gets lost.

July 14th, 2023
Starting this week, you can now share your application with buyers straight from your message thread.

July 7th, 2023
We’re so excited to celebrate our latest group of Preferred Breeders — congratulations to all of you!

June 30th, 2023
It’s almost the start of a new month — which means we’ll be welcoming more of you into our Preferred Breeder program!

June 23rd, 2023
We recently introduced the ability for interested buyers to “request more info” about your program.

June 16th, 2023
We’re thrilled to launch Fit to be Tied, an all-inclusive health and fitness program for your breeding dogs.

June 9th, 2023
Our goal is to connect you with quality Good Dog buyers quickly and efficiently so you can begin your program’s unique screening process.

June 2nd, 2023
Food allergies in dogs can be frustrating, whether you’re a breeder, pet owner, or veterinarian. Join us in our upcoming webinar to learn more.

May 26th, 2023
It’s almost the start of a new month — which means we’ll be welcoming more of you into our Preferred Breeder program!

May 19th, 2023
Explore our new video tutorial hub to find step-by-step videos that show you how to use Good Dog to successfully place your pups!

May 12th, 2023
Meet the new and improved Good Dog messenger.

May 5th, 2023
As a Preferred Breeder, you’ll receive an exclusive badge on your Good Breeder profile and you’ll rank higher in search results so more buyers will see your pups.

April 28th, 2023
We created the Preferred Breeder program to reward and recognize breeders who choose to place their pups on Good Dog.

April 21st, 2023
In the coming weeks, we’re introducing the Good Dog Preferred Breeder program.

April 14th, 2023
We’re now offering a brand new, exclusive discount with CitizenShipper, a reliable, safe, and affordable transport service

April 7th, 2023
We know it’s essential to have great communication with Good Dog buyers — which is why we redesigned our messenger so that chatting is smoother and simpler

March 31st, 2023
This week, we launched our video tutorial library!

March 24th, 2023
We just launched a new phone calling feature that makes it easier than ever to call Good Dog buyers using our mobile app!

March 17th, 2023
This week, we’re bringing you a refresher on how to share your unique payment link with buyers — so that you’re ready to collect secure payments on Good Dog.

March 10th, 2023
We highlight some quick updates you can make to your litter listing so that your puppies stand out to potential buyers.

March 3rd, 2023
You asked for it and we built it — you can now play videos in your message thread with buyers!

Februray 24th, 2023
This week, we’re bringing you new suggestions for how to update your breeder profile to continue to stand out to quality buyers.

Februray 17th, 2023
We know that once you have an active litter, it can be tricky to keep track of every detail — which is why we’ve made it easy to assign a Good Dog buyer to a litter or specific pup.

Februray 10th, 2023
Good Dog Messenger, our mobile app for Good Dog buyers, is now available on both Android and iOS — which means even more buyers can chat with you quickly and easily.

Februray 3rd, 2023
We highlight two easy ways to reach even more puppy buyers on Good Dog: adding your city and state and having owners submit Verified Owner Stories about you.

January 27th, 2023
This week, discover tips on how to spruce up your profile to get more puppy applications.

January 20th, 2023
This week, we’re thrilled to announce the launch of Good Dog Messenger, our brand new mobile app for buyers!

January 13th, 2023
This week, we’re back with more in-person payment tips.

January 6th, 2023
We’re starting off the year with brand new discounts for Good Dog buyers, design updates that make it easier for applicants to find you, and more.

December 23rd, 2022
As 2022 comes to a close, we’re feeling extra grateful for you and your dogs — thank you for being part of our community.

December 16th, 2022
Keep reading to learn more about how to accept in-person payments, our new Good Dog course on dog care after whelping, and more.

December 9th, 2022
Read on to learn about in-person payments, explore FAQs, and more.

December 2nd, 2022
We’re making it easier for buyers to see your messages.