Step One: Share attributes and health information

When building your puppy descriptions, it’s helpful to start by including basic information about breed-specific attributes such as color, coat type, and anticipated size. Buyers also love hearing about the health of your puppies and their parents, so this is a great opportunity to let them know your pups have been seen by your local veterinarian, or that their parents have verified health testing.

Step Two: Find your descriptive words

After you finish sharing detailed information about breed-specific attributes and health of the pup and their parents, you’ll want to move on to deciding how you’d like to describe their personality and temperament. Since each pup in your litter is so unique, this is where things start to get fun!

Are your puppies so cute that you’re struggling to find the right words to describe them? Don’t worry - we put together a list of 100 words you can use to portray any puppy personality.

Step Three: Highlight puppy “firsts”

Breeders are lucky enough to spend every day getting to know their growing pups, and buyers want to hear all about it! Even sharing a quick observation or short story about a specific pup can help buyers get a glimpse into their potential pup’s personality. 

Whatever you decide to share in your puppy description should help exemplify the core parts of your pup’s personality. For example, if one of your pups is brave, you might want to talk about how they conquered their first vet visit!

Here are some suggested puppy "firsts” to highlight in your puppy descriptions:

• First time exploring a new environment
• First bathtime 
• First time mastering a command
• First time meeting other dogs
• First time meeting new people
• First encounter with stairs 
• First time trying a new type of treat or food 
• First time hearing a thunderstorm
• First time exploring the outdoors
• First time at the vet 
• First experience with different textures (e.g., grass, sand)
• First time encountering water (e.g., puddles, streams)
• First time experiencing snow or rain
• First time meeting a cat or other household pet

Step Four: Put it all together!

Now that we’ve identified which descriptive words we want to use, and which personality-demonstrating “firsts” we want to highlight, the final step is to put your descriptions together! Puppy descriptions don’t need to be very long to make an impact – two sentences should be perfect. 

Ready to share your new descriptions? Follow these quick steps to edit an available puppy’s description anytime you’d like. Remember, puppy listings on Good Dog look best if they’re complete and full of information about your pups. Here’s what your personalized puppy description will look like to buyers on their search!

We’re always here to support you!

We know how important it is to you to find the right forever homes for your pups. We’re here to help you make any of the above updates to your profile so that it’s easier for potential Good Dog buyers to find you. Contact your Good Dog Specialist directly — just call or text 385-308-0373 or email breederteam@gooddog.com.